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Ken Burger, D.B.A.
 
 
Publications/Presentations

            Kenneth J. Burger and Allen Jinnette, "Balancing  Client Interests and Ethical Accounting Practice," JBIB Special Edition, Spring 2006.

            Kenneth J. Burger and James Agee, "The Effects of Organizational Action-Value Inconsistency and Person-Organization Value Incongruence," 20th Annual CBFA Conference, October 2005. 

            Kenneth J. Burger with Alan Matthews, "Using Project Management To Develop More Consistent Values Based Public Relations Programs," 19th Annual CBFA (Christian Business Faculty Association) conference, October 2004.

            Kenneth J. Burger with Ralph Miller, “The Study of Integration of Faith in the Business Environment by Chief Executive Officers Of Christian Businesses,” 17th Annual CBFA conference, October 2002.

            Kenneth J. Burger with Tim Redmer, “The Integration of Faith and Learning In Finance and Marketing Using the Case Approach,” 16th Annual CBFA (Christian Business Faculty Association) conference, September 2001.

            Kenneth J. Burger, "Leading and Managing Organizational Change,"
Senior Management Seminar
, Professional Housing Management Association, January 2001

            Kenneth J. Burger with Per Jenster and Henry O'Dell, "A Case Study in Mergers:  The Thermometer Corporation of America:  Division of Figgie International, Inc.," in Strategic Management:  An Integrated Approach, 1st ed., Charles W. Hill and Gareth R. Jones, Houghton Mifflin Company, 1989.

            Kenneth J. Burger with Gary L. Sullivan, "an Investigation of the Determinants of Cue Utilization," Psychology and Marketing, Spring 1987, pp. 63-74.

            Kenneth J. Burger with Per Jenster and Henry O'Dell, "The Thermometer Corporation of America:  Division of Figgie International, Inc.," in Strategic Management and Business Policy, 2nd ed., Thomas L. Wheelen and J. David Hunter, Addison-Wesley, 1986, pp. 826-852.

            Kenneth J. Burger with Claire P. Bolfing and Sandra Schmidt, "Product Involvement Decision Making Issues:  Cognitive Structures, Choice Heuristics, and Perception Processes," 1986 Proceedings, Southern Marketing Association, pp. 53-56.           

            Kenneth J. Burger with Sandra Schmidt, "A Practical Application of Strategic Planning and Positioning for a Marketing Department:  Start With Consumers' Evaluations," 1986 Proceedings, Academy of Marketing Science, pp. 87-89.

            Kenneth J. Burger with Henry O'Dell and Per Jenster, "Market Opportunity Analysis:  The Thermometer Corporation of America:  Division of Figgie International, Inc.,"
in Case Research Journal, Fall 1985, pp. 123-155.

            Kenneth J. Burger with William Gartner, "Entry Strategies in the Robotics Industry," Proceedings of the 1983 Entrepreneurship Conference, pp. 118-138.

            Kenneth J. Burger with Sandra Schmidt, "The Information Explosion:  The Need to Consider the Ethical Issues," 1983 Proceedings, Southern Marketing Association, pp. 163-170.

 
   
 
 
 
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